The Blue Ocean - web design, print design, communications and photography from SouthCoast Massachusetts.
Return to the Blue Ocean homepage
Ed Hebert Photography
Project scope: web design & development, photography
Ed Hebert is the founder and Creative Director for The Blue Ocean. He’s also an avid photographer, concentrating on nautical, marine, and seascape imagery inspired by Massachusetts and the New England coast. He brings over 25 years of experience and passion to his work.
In his own photography pursuits, Ed makes use of different antique cameras and lenses, alternate process chemistry, digital and film process manipulations, and other creative techniques as he continually explores new approaches to capture the subtleties and personalities of the images he creates. Ed particularly enjoys working with old Leica and Contax rangefinder cameras and lenses, as well as inexpensive folding and “toy” medium format cameras using single element meniscus lenses. He also makes use of full-frame Canon digital SLR cameras.
While Ed’s artistic photographs remain geared for personal satisfaction and artistic development rather than any concrete business deliverable, his work has nonetheless gained interest from both commercial clients and fine art collectors. His abstract and landscape photographs have made their way onto the pages of magazines such as Yankee, Catalyst, and Inversion, as well as into the design of many of our local client’s projects. Since most of Ed’s photographs are made along the South Coast, Cape Cod, or the Islands, they reflect the unique character of the area where The Blue Ocean does most of its business.
The edhebert.com website naturally blends our design, web development and photography capabilities together. Ed integrated his own photography website with a third-party e-commerce/print fulfillment system, providing image buyers and fine art collectors with a shopping cart to purchase photographs directly from his site. The website combines content from two different servers, and design and functionality is seamless between them.
More of Ed’s photography portfolio can be seen at edhebert.com. As time allows, Ed also makes contributions to an informal photoblog at beneath.theblueocean.com, where more of his experimental work can be seen.